Any large scale endeavour involves the earnest contribution role of each person not one but all and at all various
levels through different phases with continuity and together that leads to the fruits of success.
First and foremost, HAMEL Marketing Sdn. Bhd. (HAMEL) would like to take this opportunity and express our deep sense
of gratitude to Asia Excellence Entrepreneur Federation (AEEF) for recognizing and selecting HAMEL as winner under
the category "Best Brand in Auto-Darkness Transformation Car Window Film of the Year Award 2022" in today's
auspicious occasion (10th International Prestige Brands Awards - Best Brand of the Year Award 2022. Our deep
appreciation also too, to the past and present of each and every person's great efforts of contribution from the
management team and staff team in HAMEL's journey from 2012 till today which without all, would be impossible to
achieve this award.
As I questioned myself, "What makes HAMEL emerges winner in tinted car window film among the multiple such
companies?" I realized the distinctive shared culture of HAMEL which sustains the business. We share the blessings.
We share the challenging. Communication is our key element. We keep in touch almost everyday regardless of weekends
or public holidays to discuss what more could be improved compared to our current situation as we know that the
rational stepwise we take today determines our future whereabouts in this industry. For those who are yet not
familiar with "Naturechromic". It is this technology that HAMEL achieves the award. It is an auto-darkness
transformation technology from Japan and is solely owned by HAMEL in this industry. The technology is equipped on
car window film and has dual function that automatically darkens at day time whenever hit by sunlight rays while it
brightens at night to provide clarity hence drivers, passengers or customers would experience comfort in this
valuable quality dual functional technology.
Customers are always at the core of our focus in our professional performances. Thus, we strive for positive impacts
on uncertain headwinds with enthusiasm and steadfastness in full solidarity with the stakeholders. To our more
than100,000 customers, our appreciation to you also; for your trust in HAMEL for providing professional services to
your vehicles. HAMEL will continuously strive in our journey to give our best satisfaction and cater the needs of
our customers through our professional approach with consistent delivery of our product promise; a 10 year of
product warranty performance. Whist installing the tinted car window film for our customers in a safe environment
and adjusting to new norms.
On December 20, 2021, HAMEL emerged as the first in cars' window tinted in the automotive industry to acquire "SIRIM
Certified ISO 9050:2003 test certificate." With this SIRIM certification, we are ready to expand to South East Asian
markets in Thailand, Vietnam and Indonesia. Besides, on February 15, 2022, HAMEL has also acquired the SIRIM
certified MS2669:2017 (AMD 1:2018) which is region's first standardized test for vehicle tint film set by the
Department of Standards Malaysia. In Year 2022, HAMEL will continue continue to strive and serve more and more
customers who will benefit and experience the value of this quality dual functional technology.
Thank you.